Academics

Course Catalog

UGRD > MKT > 310

Data Analysis for Marketing Management

Description:
Familiarizes students with data analysis techniques for marketing decision making. Emphasis is given to secondary data and secondary data processing. The course makes extensive use of computers and commercial software: word processing and graphics programs, spreadsheets, and statistical analysis packages containing data description, bivariate and multivariate models. It also emphasizes report writing and oral presentation skills.

Offered in:

2013 Fall

Section Class Number Weekly Schedule Time Instructor Location
01 2147 Th 04:00 PM - 06:45 PM Liu,Raymond Ruiming W01-0061 More Info

2013 Spring

Section Class Number Weekly Schedule Time Instructor Location
01 2335 MW 11:00 AM - 12:15 PM Liu,Raymond Ruiming W01-0020 More Info

2013 Summer

Section Class Number Weekly Schedule Time Instructor Location
01B 1403 TuTh 10:00 AM - 01:00 PM D'Angelo,Janet Margaret M03-0430 More Info