Faculty & Staff

photo of Vesela Veleva

Vesela Veleva, ScD

  • Lecturer in Management, Co-Director of the Center for Sustainable Enterprise and Regional Competitiveness
  • Telephone: 617.287.6293

Areas of Expertise

Sustainability indicators, corporate social responsibility, environmental and occupational health, eco-industrial parks, sustainable production and consumption


ScD, Cleaner Production and Pollution Prevention, University of Massachusetts Lowell
MSc, Pollution and Environmental Control, University of Manchester, UK
BS, Electrical Engineering, Technical University of Varna, Bulgaria

Professional Publications & Contributions

Additional Information


Vesela Veleva’s research focuses on the drivers and process for integrating sustainability into an organization’s strategy and management, evaluating and benchmarking sustainability practices, and developing the business case for greater environmental and social responsibility. Her recent research focused on developing qualitative and quantitative measures to evaluate the business benefits of intangibles such as improved company reputation, community support, employee engagement, and health and productivity among others. Her work has been published in peer reviewed journals such as the Journal of Cleaner Production, Greener Management International, Corporate Environmental Strategy, and New Solutions: Journal of Occupational and Environmental Health Policy. She has a doctorate in cleaner production and pollution prevention from the Department of Work Environment, UMass Lowell, and previously has worked as research manager at the Center for Corporate Citizenship, Boston College, Social Research Analyst for Citizens Socially Responsible Mutual Funds, and a sustainability consultant for Pure Strategies Inc. and Sustainable Measures, Inc.

Courses Taught

Introduction to Environmental Management and Clean Energy (MGT481), Business Environments and Public Policy (MGT330), Green Innovation and Eco-efficiency Strategies for Business, Corporate Social Responsibility, Managing in a Diverse and Changing World, International Environmental Science and Policy, Introduction to Environmental and Occupational Health

Research Interests

Toxics use reduction and clean production; barriers and drivers for greater adoption of clean technology; eco-industrial parks; business models for dematerialization and reduced resource consumption; the social and environmental impacts of emerging technology (e.g., nanotechnology).

Personal Activities

Hiking, biking, yoga, healthy food and nutrition



  • 2001 George P. and Cynthia Mitchell International Young Scholar Award for Sustainable Development (USA) (2001)
  • Work Environment Scholarship Award, UMass Lowell (June 2001)
  • Open Society Foundation Grant (Bulgaria) and UMass Lowell research assistantship to attend ScD program at UMass Lowell (1997)
  • SOROS Foundation/University of Manchester Scholarship to attend the MSc course at the University of Manchester, 1993-94 (1993)