Academics

Course Catalog

GRAD > GERON GR > 645

Marketing of Aging Services

Description:
This course examines marketing principles as applied to aging services organizations. Students will learn about marketing concepts, objectives, and brand names. The course will also explore the current structure of aging organizations in Massachusetts and relate these to current marketing principles and strategies. Students will learn to apply marketing concepts to effectively manage and operate an aging services organization. This course provides students with the opportunity to see how marketing principles and practice come together within the context of various types of aging services organizations in Massachusetts.

Offered in:

2016 Fall

Section Class Number Schedule/Time Instructor Location
01 6674 |Tu
- |06:45 PM - 08:00 PM
Dwyer,Robert Paul ON-LINE
Session: Cont. Education Online Session
Class Dates: 09/12/2016 - 12/09/2016
Capacity: 20
Enrolled: 7
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites:
Course Attributes:

2016 Spring

Section Class Number Schedule/Time Instructor Location
01 6900 |Tu
- |06:45 PM - 08:00 PM
Dwyer,Robert Paul ON-LINE
Session: Cont. Education Online Session
Class Dates: 02/01/2016 - 05/06/2016
Capacity: 20
Enrolled: 9
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites:
Course Attributes:

2017 Spring

Section Class Number Schedule/Time Instructor Location
01C 5453 |Tu
- |06:45 PM - 08:15 PM
Dwyer,Robert Paul ON-LINE
Session: Cont. Education Online Session
Class Dates: 01/30/2017 - 05/05/2017
Capacity: 20
Enrolled: 4
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites:
Course Attributes: