Campus Closing

The University of Massachusetts Boston campus is closed today, Monday, February 8. All classes and activities are canceled. For information, visit https://www.umb.edu/preparedness/closing.


Academics

Course Catalog

UGRD > MKT > 301

Principles of Marketing

Description:
Develops students' understanding of marketing principles underlying the selection and assessment of markets, and the development and delivery of products and services.

Section Class Number Weekly Schedule Time Instructor Location