UMass Boston News

Diversity Lecture: The Hispanic Market: One Market or Mas? (One Market or More?)

Event Date: March 21, 2012 - 9 a.m.
Location: Middlesex Community College, Federal Building Assembly Room, 50 Kearney Square, Lowell

Networking and continental breakfast from 8-8:30 a.m.

Lecture from 8:30-9:30 a.m.

There are many critical issues facing companies or institutions planning to enter or expand in the Hispanic market. The premise of this workshop is that "business as usual" is no longer valid to be successful.

Join Eduardo Crespo, CEO of Hispanic Market Solutions, as he describes opportunities and strategies for Merrimack Valley employers to connect with Hispanics in ways that resonate culturally and strengthen the region.

For ADA accommodations and to RSVP, contact Darcy Orellana at 781.280.3559 or orellanad@middlesex.mass.edu

 

This event is sponsored by Commonwealth Compact, Making Massachusetts a world leader in diversity and inclusion

Commonwealth Compact is a special project of the McCormack Graduate School of Policy and Global Studies.

For disability-related accommodations, including dietary accommodations, please visit www.ada.umb.edu two weeks prior to the event.