Center for Sustainable Enterprise and Regional Competitiveness

College of Management

Sustainable Organizations

Research into sustainable organizations and collaborations is led by Dr. Vesela Veleva, Sc.D., Lecturer in Management and Marketing, and Co-Director of the Center for Sustainable Enterprise and Regional Competitiveness. Her research and teaching are focused on examining the drivers and barriers to adopting more sustainable practices, and defining the business case for sustainability. She has studied the environmental and business benefits of green chemistry at Pfizer, Inc., the business case for end-of-life management of medical equipment at PerkinElmer, and the use of sustainability indicators as a tool for understanding and advancing more sustainable business practices at eco-industrial parks such as Devens, Massachusetts. Her current research interests also include emerging drivers and business models for sustainable consumption, as well as challenges and opportunities for advancing the clean tech/clean energy sector.