Course Catalog

GRAD > MBAMKT > 670

Description:
This course focuses on the strategic decisions necessary to match organizational resources with market opportunities. Students learn to analyze market opportunities, to develop marketing plans and marketing mix strategies, and to manage implementation and control of the marketing plan.

Pre Requisites: Pre-req = MBA AF 610 and Graduate degree student in Management

Offered in:

2017 Fall

Section Class Number Schedule/Time Instructor Location
01 4225 M
5:30 - 8:15 pm
Zhang,Jurui W01-0054
Session: Regular
Class Dates: 09/05/2017 - 12/13/2017
Capacity: 35
Enrolled: 20
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites: Pre-req = MBA AF 610 and Graduate degree student in Management
Course Attributes:

2018 Spring

Section Class Number Schedule/Time Instructor Location
02 9726 Tu
5:30 - 8:15 pm
Powers,Robert J M03-0617
Session: Regular
Class Dates: 01/22/2018 - 05/09/2018
Capacity: 30
Enrolled: 9
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites: Pre-req = MBA AF 610 and Graduate degree student in Management
Course Attributes: