Course Catalog


New Product Development

All firms rely on the development of new products and services, however, the process remains poorly understood in all levels of management. The risks and rewards inherent in the development of any particular product must be scrutinized within the overall framework of a firm's strategic direction. This course examines the paradigms, processes and methods that characterize both successful and unsuccessful strategies. The course employs several in-depth case studies as well as team-based, hands-on product development projects.

Offered in:

2017 Fall

Section Class Number Schedule/Time Instructor Location
02C 14364 |
Delvy,Paul Arthur ON-LINE
Session: CE Online
Class Dates: 09/11/2017
Capacity: 30
Enrolled: 0
Status: Open
Credits: 3/3
Class Notes:
Pre Requisites:
Course Attributes: